Welcome to the World of "Up Is Down" – Uncover the Playful Absurdity
The latest collection from Bobo Choses for the AW23 season, "Up is Down," imagines a world that can be redesigned, reinvented, and reimagined again. Bobo Choses believes that it's time to revise our current world, using imagination to make it a better place. And who are the best experts in imagination? Children, of course!
"Up is Down" is a collection full of fun, where an imaginative, reverse reality lets some crazy things feel less surprising compared to our world today. My son, Mario, loves this collection. He's a bit obsessed with multiverses, and "Up is Down" plays right into that idea—there are many worlds, they're all ours, and none of them are impossible. We can dream of an upside-down world, and honestly, I think Mario lives in that world every day!
Meet the Quirky Characters
This collection introduces a playful cast of characters in its prints and artwork:
Mister Mushroom
Rubber Duck
The Elephant
Mouse
Fun Geometric Shapes
Each design comes to life in vivid autumn hues, blending playfulness with style, reminding us that we've stepped into the whimsical world of "Up is Down."
Styles Mario (and I) Love
Mario thinks this collection is super fun, and I couldn’t agree more. Our favorites? The color-block polar fleece jacket, especially when paired with sporty T-shirts and plaid pants. Every piece transports us to this playful, whimsical world!
Commitment to Sustainability
As always, for AW23, Bobo Choses has carefully selected materials with sustainability in mind, balancing environmental impact with high-quality standards. The soft, comfortable, and eco-conscious designs allow for endless play and fun—without compromising on style!
Reimagining Our World
Enjoy exploring this whimsical collection with your little ones! What imaginary world will your kiddos create? It's exciting to think about the possibilities if children could reinvent our world. From upside-down trees to flying cars, or perhaps a world where kindness rules supreme – the "Up is Down" collection encourages us all to dream big and think differently.
Bobo Choses invites us to turn things upside down and find joy in the unexpected. So, let's embrace the absurd, celebrate the whimsical, and see where our children's boundless imaginations can take us!
Website | bobochoses.com
Instagram | @_bobochoses_