Redesigned for little ones

Bobo Choses' SS23 "Living in a Shell" collection is inspired by sensitive, caring, and shy children - those who don't desire to be in the spotlight but rather live inside their own shells. This shyness makes them special, and this collection is a celebration for all of us who shine in our own light.

For SS24, Bobo Choses has redesigned their most popular kids' items for the littlest members of the family with their Baby Collection. Colors, prints, and shapes have been adapted to keep little ones cute and cozy, creating a fun and easy mix-and-match collection. This season, they are also introducing a broader size range for babies, with six different sizes: 3M, 6M, 9M, 12M, 18M, and 24M.

Meet the funny characters

"Living in a Shell" is a tribute to color, with fun and bold prints adapted for the baby collection to better suit the little ones. These prints include the same beloved characters as the kids' collection:

Mr. Birdie
A Pelican
The Starfish
The friendly Squid with a hat
The hermit Crab

Organic & Sustainable

Fabrics are primarily organic to respect and protect babies' fragile skin and be soft to the touch. Garments are comfortable, allowing little ones freedom of movement while wearing cool and cute outfits that match the kids' collection - so the whole family can be dressed together. I love that!

Why I love the Baby Collection

Bobo Choses designs the coolest unisex clothing, which I've appreciated since I was pregnant with my son Mario 13 years ago. Back then, it was difficult to find gender-neutral baby clothes that were cool, fun, and playful while also being kind to the environment. That's when I discovered Bobo Choses, and we've been loyal to the brand ever since.

I'm thrilled that for SS24, the "Living in a Shell" collection offers not just clothing, but also a wide variety of accessories for the whole family, including muslin blankets and bib sets for babies. It's so exciting to see Bobo Choses expanding their product range to meet the needs of the entire household.

I hope you'll enjoy exploring this adorable baby collection that celebrates the sensitive, caring, and shy little ones in our lives.