Bobo Choses AW24 "Once Upon a Time"
Reimagining Fairy Tales
The new Bobo Choses AW24 collection is called "Once Upon a Time." It encourages children to reinvent fabulous fairy tales by mixing characters and settings to create new, unimaginable stories. Imagine a fairy tale with a good wolf, a bad prince, a beautiful and kind witch, or a righteous pirate—sounds like a story straight out of my son Mario's wildest imagination!
Interactive Storytelling
The Bobo Choses AW24 collection includes a storytelling card game, Once Upon a Time, featuring 50 animated cards that invite kids to invent stories with unpredictable endings and beloved characters. Children are encouraged to see the world from different perspectives.
Playful and Versatile Design
The endearing characters of classic fairy tales also inspire new stories throughout the collection, with prints on T-shirts, coats, pants, and skirts of various lengths. This colorful collection features clothing that allows for free movement, adapts to every playtime, and is made for fun. The versatility of Bobo Choses makes this collection ideal for the autumn-winter season.
I LOVE it and am sure you will too. What characters and scenarios will you and your kiddos invent?
Website | bobochoses.com
Instagram | @_bobochoses_
Credits | Photography: Lucho Torres
Videography: Júlia Quintana
Styling: Duygu Massol
Styling Assistant: Alba Monfort
HMU: Ana Sán- chez-Peña
HMU Assistant: Laura Asturgó
Creative Direction: Adriana Esperalba
Set design: Júlia Quintana, Elisa Marzano, Magda Codina, and Patricia Gual
Producción: Mercè Dauder
Runner: Pol Alemany, Arnau Romero & Maxi Carrizo
Models are: Iu, Noah, Sebastian, Tiffany, Akash, Min, Cayetano, Carmen, Anaïs, Marc, Adrian, Alice, Milan, Guiu, Bruna and Nora